The Thread

Tips, tools, and thoughtful musings from the heart of Threadlined Presence.

Peek behind the scenes, explore marketing ideas, and follow along as the brand - and business - unfolds.


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whimsical design
August 2026 digital strategy newsletter with laptop, phone, and social media illustrations
By Bernice Bethke August 27, 2026
Catch up on August 2026 digital marketing updates, Google and Meta changes, LinkedIn algorithm questions, and practical tips for small businesses.
Website redesign blog flyer with cartoon of a website under construction with people working on it.
By Bernice Bethke August 20, 2026
Not sure whether to fix your current website or start over? Learn when targeted improvements make sense and when it may be time for a website rebuild.
Website traffic promo graphic with desktop analytics screens, green background, and white headline text
By Bernice Bethke August 10, 2026
Wondering why your website isn’t getting traffic? Learn how SEO, content, indexing, site structure, local search, and technical issues can affect visibility.
By Bernice Bethke July 30, 2026
Discover July's digital marketing updates for small businesses, AI search insights, social media changes, and newsletter strategy.
Green Fireworks Celebration
By Bernice Bethke July 7, 2026
Threadlined Presence celebrates one year in business with a look at what we built, what we learned, the clients and projects we supported, and what is taking shape for year two.
By Bernice Bethke June 24, 2026
June digital marketing updates for small businesses, including local search, social media, websites, email marketing, ads, and July content ideas.
A small business owner planning their social media strategy on a laptop in a bright office.
June 10, 2026
Discover if your small business needs social media and learn how to choose the right platforms to build trust, visibility, and growth without the burnout.
By Bernice Bethke May 26, 2026
Hello friends!
By Bernice Bethke May 19, 2026
Discover what to ask before hiring a website designer, from platform choices and SEO to ongoing fees, website ownership, and post-launch support.
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